Key Insight #1:
Revenue declined from $25M to $24M, despite growing from 50 to 55 stores.
→ This implies a drop in revenue per store, likely due to lower foot traffic, lower ticket sizes, or regional underperformance in new locations.

Key Insight #2:
Ingredient costs increased from $7M to $8.5M — a 21% jump, while packaging stayed flat.
→ Suggests rising input prices or internal waste, as the increase is not explained by growth alone (only 10% more stores).

Key Insight #3:
All other costs (labor, rent, other ops) are flat — meaning the drop in profit is mainly due to:

• Revenue decline per store
• Ingredient cost inflation

Conclusion:
The profit drop is being driven by a decline in productivity per store and rising ingredient costs, while other cost categories remained stable.