
Roland Berger cases are candidate-led, often industrial, and reward candidates who take a clear position. Work through a full Roland Berger-style automotive case step by step, check your math as you go, and compare your answers to a model response.
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Roland Berger is the largest strategy firm of European origin, with especially strong practices in automotive, industrial goods, energy, and transportation. Its cases often sit in those settings, and they reward a decisive point of view.
Prep guides consistently note that Roland Berger interviewers prefer a candidate who commits to a view, even a debatable one, over a candidate who hedges. Back your position with numbers and be ready to defend it.
Expect cases on manufacturers, suppliers, and energy companies dealing with shifts like electrification. Basic knowledge of how these businesses work helps you move faster.
Interviewers often push you beyond your first framework to generate new options. Have a few unconventional ideas ready, and explain why they could work.
Roland Berger processes vary by office. Many candidates take an online reasoning test first, and some final rounds include a group case or written case presentation. Confirm your format with your recruiter.
These five themes cover most Roland Berger cases. Each example prompt below is an original Roland Berger-style prompt, not a real interview question. Pick a tab to see how you would structure it and what math to expect.
This is an original case written in the style Roland Berger candidates describe: an industrial client facing a structural shift, a market forecast, an investment decision, and a push for creative options. In a live interview you would drive the structure yourself. Here, each step shows the question an interviewer would likely ask next.
Answer each step out loud or on paper before you reveal the model answer. The suggested times match a strong candidate's pace.
Your client is Kessler Components, a German auto parts supplier with $300 million in revenue. About $216 million comes from fuel injection systems, which are used only in cars with combustion engines, including hybrids. As Europe shifts to electric vehicles, that business will shrink. Kessler's CEO is considering investing in thermal management systems, which keep EV batteries at the right temperature. She has asked Roland Berger what Kessler should do.
Take about 2 minutes
Interviewer: How would you approach this?
The question has two halves: how fast the core business shrinks, and whether the EV opportunity can replace it. I would look at:
Take about 3 minutes
Interviewer: Here is the forecast for Europe's car market. If Kessler keeps a 20% share of combustion-engine cars and earns $120 per car, what will its fuel injection revenue be in 2031?
| Year | New cars (M) | Combustion and hybrid share | Fully electric share |
|---|---|---|---|
| 2026 | 15 | 60% | 40% |
| 2031 (forecast) | 15 | 30% | 70% |
In 2031, 30% of 15M cars is 4.5M combustion-engine cars. Kessler supplies 20% of them, or 900,000 cars, at $120 each: $108M.
That is half of today's $216M. Kessler loses $108M of revenue in five years, more than a third of the whole company.
Take about 3 minutes
Interviewer: Thermal management systems are worth about $300 per electric vehicle. If Kessler won 5% of the 2031 EV market, how much revenue would that bring?
70% of 15M cars is 10.5M EVs. A 5% share is 525,000 vehicles at $300 each, or about $158M.
That more than replaces the $108M Kessler loses in fuel injection, so on revenue alone the move makes sense. The question is what it costs to get there.
Take about 3 minutes
Interviewer: Building the capability from scratch would cost $200M over three years. Thermal management earns about a 12% operating margin. How long would it take to pay back the investment?
12% of $157.5M is about $18.9M of annual profit. $200M divided by $18.9M is about 10.6 years.
That is a long payback for a business facing technology change, and it assumes Kessler wins 5% share against established specialists with no EV track record. Building from scratch looks too slow and too risky. Kessler needs a cheaper, faster route in.
Take about 3 minutes
Interviewer: What other options does Kessler have?
Take about 1 minute
Interviewer: The CEO asks for your recommendation. What is your view?
"Kessler must move into EV components, but not by building from scratch. Its fuel injection revenue will halve to about $108M by 2031, while a 5% share of EV thermal management would bring about $158M. Building that capability alone would cost $200M and take over ten years to pay back, which is too slow. Instead, I recommend acquiring a small thermal specialist and converting existing plants, while running fuel injection for cash as competitors exit. The main risk is overpaying for an acquisition, so the next step is screening specialist targets and testing interest from two carmakers in a co-development deal."
Roland Berger cases often involve market forecasts, capacity, and investment payback. Try these four without a calculator, and aim for under a minute each.
15 million cars are sold a year. The EV share rises from 20% to 50%. How many more EVs are sold each year?
A plant can make 500,000 units a year and runs at 60% of capacity. How many units does it make?
Revenue falls from $300M to $240M. What is the percentage decline?
A $50M investment earns $8M a year in profit. What is the payback period?
Many Roland Berger candidates take an online reasoning test before interviews, with numerical and verbal sections. Practice reading charts and doing percentages quickly and accurately.
Some offices use a group case in the final round. You work with several other candidates on a shared problem, then present together while interviewers observe. They are watching how you work with others as much as the answer itself:
Learn the basics of the industries Roland Berger serves most, especially automotive and energy, then practice structuring industrial cases with the frameworks guide.
Drill math daily: market forecasts, capacity, and payback.
Practice creative questions until you can give several groups of ideas, including one unconventional option, in two minutes.
Run full candidate-led cases with a partner, ending every case with a clear position. Redo Kessler from memory and time yourself.
Practice a group case with peers, take a timed reasoning test, and prepare a specific "Why Roland Berger?"
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See Premium plans Try a free Bain style caseYes. You are expected to propose the structure, ask for data, and drive to a clear recommendation.
Many cases are set in automotive, industrial goods, energy, and transportation, covering strategy, restructuring, and operations questions.
Some offices include a group case in the final round, where candidates work together on a problem and present while interviewers observe.
Many candidates take an online reasoning test with numerical and verbal sections before interviews.
A clear, committed position backed by numbers. Interviewers generally prefer a decisive answer they can challenge over a hedged one.
No. It is an original practice case written to match the style Roland Berger candidates describe. All numbers are illustrative.
Case Prep is an independent practice platform and is not affiliated with, authorized by, or endorsed by Roland Berger. The Kessler Components case, example prompts, and all data on this page are original teaching material.